Social Media Branding leverages social media platforms such as Facebook, Twitter, Google+, YouTube and LinkedIn resulting in increased online presence. This type of marketing has become very effective for Small Businesses like yours since it will focus on your most important asset: your reputation, thus building your brand and showcasing your particular product or service.
Social media optimization helps promote brand awareness, influence buying behavior, buying decisions and promotes customer loyalty when related to Digital Assets Marketing.
Whether you realize it or not, your online Reputation is the best business asset you have. That big Asset, your Reputation can be damaged resulting in loss of sales, revenue as well as your status. Why do we say that? Because unfavorable news, bad reviews or blog posts and images regarding your business can be posted immediately online and spread like wildfire thus ruining your reputation. You really can’t take the chance of NOT utilizing Reputation Marketing! Actually when it comes down to it, your online reputation makes up your image in the online business world of today. Don’t ignore your greatest asset-Your Reputation.
When your potential customers are trying to decide if they want to make online purchases from your website you can be assured that they are checking for any negative reviews, blog posts or comments they see online by means of social media sites. Make no mistake, those bad reviews and comments can dangerously affect how your business and brand are viewed. Now you can see why it’s crucial to give attention to your online reputation by means of monitoring and mitigation. This will allow you to concentrate on creating a 5 Star Reputation.
The significance of local listings for Small Business has truly evolved into a “Get it done” attitude in today’s dog-eat-dog environment if they want to survive and succeed. The greatest asset small businesses have is their Reputation and if that Reputation isn’t 5 Star throughout the majority of Social Media Directories, Google won’t even consider them for a page one ranking.